Product leader · Boston, MA
I’m Alex, a product manager with a track record of launching new businesses, accelerating growth, and building web and mobile products used by millions.
Selected projects & impact
I’m at my best where product strategy, go-to-market, and operational complexity meet.
Gusto · Growth & Benefits
Led a company-wide redesign of onboarding to introduce customers to Gusto’s broader product suite—aligning teams around a more connected, multi-product experience.
Corvus Insurance · Embedded Cyber
Built and launched a 0→1 API platform, creating a new embedded insurance channel and helping establish Corvus as an embedded cyber carrier.
Wayfair · Lists & Lifecycle
Led the Lists product and launched lifecycle notifications that helped customers return to ideas and purchase with confidence.
Experience
Lead Product Manager · Growth & Benefits
Leading new product launches and cross-company growth initiatives for small businesses and their teams.
Group Product Manager
Built and led a team of three PMs across broker, policyholder, and distribution API experiences.
Product Manager
Owned Lists, a high-scale shopping product responsible for approximately 12% of ecommerce revenue.
Product Manager · Renter Experience
Improved conversion across web and mobile experiences used by millions of apartment seekers.
Product Manager · Community & UGC
Built video creation products and partner experiences, including a Nike-branded app used by 50K+ athletes.
Education Boston College · B.S. Marketing, 2011
Side project
Product Frameworks is my curated library of methods, mental models, and practical guides for product people. What began as a weekend project became the #2 product of the week on Product Hunt and a community of roughly 7,000 subscribers.
Explore Product FrameworksLet’s connect